Buy This!

It's no secret that Steve Corino is a fan favorite around these parts. You can put Jimmy Jacobs on that list too. One of the best things to come out of the destruction of Kayfabe is shoot interviews. There is a metric ton of tapes full of great shoot interviews. This latest from both Corino and Jacobs is sure to be a hit.

I think the best shoot interviews are probably the ones over the years put out by Jim Cornette. He usually doesn't pull punches and has some great stories. Sabu did one a few years back. It was kinda weird because he kept acting like he thought the camera was off. Now there is the "Full Case of Tales" series from High Spots.

Take a wrestler(s) and mix in booze. Soon the stories flow like wine. It is a nice concept. For one the alcohol relaxes those who need it. Also it gives a great excuse when a wrestler crosses a line. Don't blame me, I was drunk.

Give this preview a look and go buy the DVD. Believe me it will be worth it. Plus it supports both Corino and Jacobs. That is always a good thing. Buy it, Watch it, and laugh.

The Internet Is Not Enough

I’ve always been a big Steve Corino fan. He doesn’t seem to take himself too serious. He was one of the most entertaining ECW champions during the time I was a diehard ECW fan. Corino is the modern age Terry Funk, in that he understands the best way to ensure a cushier future for him is to prepare the next generation of wrestlers. That might stem from his son being a budding grappler. He also has a great blog and twitter feed.

When I was working with Eddie Farhat Jr. I tried to get Corino booked for a couple of shows, but never could convince Eddie to bring him in. I traded emails with Steve, but I couldn’t get Eddie to agree to his price, which wasn’t out of bounds for a recent ECW champion. Later on I found out it was because Farhat wasn’t willing to pay anyone their market value and used his cousin/father’s name to bargain shop talent. It was one of the reasons I left to go book for the MMWA in Northern Michigan. I would have loved to bring Corino in there, but I learned that ship was already oars underwater when I took over.

When I read Corino’s latest blog he covers a lot, but in one section he talks about the role of promoters when it comes to promoting their shows. The King of Old School talks about a common occurrence in indie wrestling where a wrestler shows up to a town, goes to the gas station down the block from the venue, and the people working there don’t even know wrestling is going on that night a football field away from their job. Basically a promoter failed at promoting. It’s like a father who isn’t a good father. They’re a deadbeat promoter.

Just like kids with a deadbeat dad, it is the wrestlers that suffer because then the promoter does the dance of, “The house was light, so that means your pay envelope is light too”. The wrestlers showed up, they put on a match, and yet they have to get stiffed. All because a promoter couldn’t even do the one thing they’re supposed to do: Promote. It happens because people think if you set up a ring it will be like field of dreams, and fans will just come. As if pro wrestling fans have a spider sense for boiled hot dogs, gold bond powder, and men in tights.

A lot of promoters I have met spend more time booking and re-booking a show, than getting the word out about the show. They think a facebook post, a twitter update, a website with a message board for ten fans to trade insults on, and flyers at the local comic shop is all that is needed to draw. The only thing is that the internet is not enough.

The people following you on twitter and facebook already know about your show. The same goes for your message board. If you’re actually doing flyers then you need to put it where people who don’t normally go to wrestling will see them.

So many times I have seen flyers up in a comic shop or a tattoo parlor, where the customers already have pretty low dispensable incomes. Yet the local grocery store, gas stations, and hardware store don’t have a single mention. It takes ten seconds to ask the manager if you can put one up, and the customers coming through there usually have deeper pocket books. Plus they are new customers, which is essential for any business to grow.

Out of every 10 new people who check out a business for the first time, only 1-2 will be repeat customers. That is basic business economics. The ratio might be worse for pro wrestling because it is such a niche market. So you need to keep bringing in new blood like a dialysis machine for Keith Richards. Every show your audience should be at least 80% new faces.

The one thing every promoter seems to miss the boat on is Press Releases. I don’t know why because they are really easy to do. They take very little time to do, and you can send them to every media outlet in the area. There are a lot of small town papers, radio stations, and even television stations that are looking for local flavor to fill time. I know, I used to do morning radio for a decade. It might not be at 7AM drive time, but even a 6:10 AM talk break because of a press release is better than nothing.

A great example is when I took over for the MMWA. Going into my first booked show with the promotion the ticket sales just weren’t good enough. It was going to be another bad showing. I then found out nothing had been done to reach out to the media. With the help of my friend Jim Hall, we put together a press release talking about Rick Steiner coming to Northern Michigan, and guess what the local paper wanted an interview.

Rick was great about doing it, and we hooked the reporter up with Steiner for a short interview. He wrote an article in the Sunday edition the week before the show that took up half the front page because this little town usually had nothing more than quilt shows and fishing competitions to talk about. Low and behold the house went from 20 tickets sold to nearly 150 tickets sold leading up to the event. It was because we took an hour to make a press release. I think it cost us like 2 dollars in copies to send out. If I remember the walk up ended being good for that show too.

If promoting wrestling was easy then everybody would do it. I would quit my job and do it. The thing is pro wrestling will always be a labor of love. You’ll probably lose money at it. Some don’t have the discipline to run a tight show with a budget. Others can’t figure out how to get the word out. Most won’t survive the year or more it takes to establish a fan base that allows you to just break even.

Indie wrestling in most cases will be as profitable as playing poker with your buddies on the weekend. You might make a dime or two every once and awhile, but you’re not walking out on your job to go chase the dream. You’ll have fun with your friends, new and old. You’ll get a couple of stories. Finally, you’ll look forward to the next month, which helps get you through your 9 to 5. That’s the real life of an indie promoter.

Not to say there aren’t promotions making it. There sure as hell is. Just like there are a few weekend card players who make a splash at the World Series of Poker. The thing is those promotions are working their tails off to put as many butts in the seats. They have the flyers up at the laundry mat four towns over. They have phone calls into the local media for interview requests and ticket giveaways. They are doing everything besides relying on the internet. These promoters know the internet is really just the place to keep the fans hooked once you’ve caught them. Nobody accidently Googles your indie wrestling promotion.

If you’re willing to put in this work then you’ll see results. As the crowds grow then so will the quality of the shows, because wrestlers do better when there are less empty chairs. The better shows will keep bringing people back because quality is the best way to retain customers. This is the cycle of life in pro wrestling and in business as a whole.

Yet, like Newton said, “An object at rest will remain at rest unless acted upon by an outside force.” The promoter has to be that outside force that gets the crowds in motion, the crowds will get the wrestlers in motion, and then houses will grow, which is a motion. It all begins with the promoter.

There is a lot more that goes into indie wrestling promoting than what I talked about here. This is one aspect of hundreds that go into running shows. Yet it seems to be such an important one that gets overlooked.

As the title says, the internet just isn’t enough. It’s great for interaction, but does little to put asses in the seats. Hard work, commitment, and patience will always be what determines if a show is going to be 20 butts every 18 inches or 200. It’s old school promoting, and sometimes what’s old school is right.

Fantasy Wrasslin'

As far as hobbies, or obsessions as my wife would say, go I am into three things: Pro Wrestling, Comic Books, and Fantasy Football. If it wasn't for my wife being pregnant then it would be hard for me to argue not being a virgin. I often find a lot of hobbies, but most just fizzle out after a couple of weeks. Those three things through the years have always managed to keep my interests. In a few weeks I'll have my fantasy football draft in a league that I have won the past two championships. It's all about mathematics and applied values in relation to quality/quantity ratios.

Broken down that basically means how far is the seperation between certain players at a position. Knowing that seperation allows for knowing when to grab certain players before the position falls off the cliff. Like this year Brady, Rodgers, and Brees will go in the first round, but Vick, Romo, or Manning could all have equal or just slightly worse values than those three, but go in the 5th to 8th round. While running backs who carry most of their teams load instead of being in a comittee are a rare commodity. Having two such backs like a McFadden, Richardson, Forte, or Jones Drew can tip the scales in your favor as opposed to wasting a top tier pick on a QB that might be equal to a mid-round pick. It's not an exact science, and there is way more that goes into it, but now you know how geeky I am about my hobbies. Hell you're reading a blog I write about pro wrestling, which I haven't laced up the boots for in almost 6 years.

As I prepared for my up coming draft I wondered what kind of fantasy wrestling team I could put together. I kind of want to get some of my wrestling friends together and do a draft. That might be a fun idea for down the road. Right now I just want to put together a fantasy roster. I'll go over my picks, and give some details on each talent.

Rules for building my fantasy wrestling roster:

1. Must contain 3 singles wrestlers from each of the big three promotions (WWE, TNA, RoH) to give the roster 9 total singles wrestlers.
2. Must contain one tag team from each of the big three promotions to give the roster 3 established teams.
3. Must contain four female talents involved in wrestling in the past year.
4. Must contain one unsigned talent

All together that gives the roster twenty wrestlers, which is a good start for a core roster of talents in any wrestling promotion. I had a lot of fun with this and I think I have come up with a good roster that can interact well together. Plus I decided when building this that I would try to do it without any Kevin Nash money makers just to prove a point.

G.R.o.W. Fantasy Roster

Singles

• CM Punk: Unless you're a first time reader to this site then you know I am a huge Punk fan. I think he has every tool you need to be one of the greats. He can wrestle with any person on the planet. He has buckets of charisma. He can cut a promo with the best of them. He also has a unique look that helps him stand out in a crowd. If this is a draft then he would be my first round pick.
• Daniel Bryan: He is a great in ring talent. He might even be better between the ropes than CM Punk. In the past year his personality has grown outside the ropes. He has the ability to make anyone look better than they are in the ring. He is the Macho Man to Punk's Hogan. If Punk is my top guy then Bryan is the guy that helps build future opponents for Punk and eventually sells out houses as his biggest rival.
• Dean Ambrose: Don't know who Dean is? Just wait and you will. If Brian Pillman had a baby with Stone Cold Steve Austin when they were the Hollywood Blondes then it would be Dean Ambrose. His promos are great. He has a good in ring ability. He also is willing to push any boundry. As a booker, Dean gives you no limits on where to take his character, which can lead to some interesting developments. Ambrose is my sleeper pick.
• Austin Aries: AA has come on the scene with a vengeance this year. He was good in RoH, but he's epic in TNA. His cocky personality becomes even better when he proves every word in the ring. Aries is the kind of talent that can steal the show in the dark match. He, like Punk & Bryan, can have great matches with a corpse. He might be my 2nd pick in a fantasy draft.
• Samoa Joe: If you haven't seen, my roster is not based on size, which plays into Joe's favor. Having average sized talents makes Samoa Joe look bigger. He becomes the beast of my roster. I also think his physical style sets him a part. I would use him like a Taz in that when you see Joe then you know shit is about to get real and somebody is going to get manhandled. I do think he has some limitations in his promo ability, but in ring he can really bring it with the right talents.
• Bully Ray: The former Dudley has really broken free from his tag team days. His new persona might be the best pure heel in the business. I like his physical style, and on a microphone he could cause a riot at a monastery. I would be real interested to see Bully Ray take on CM Punk.
• Kevin Steen, Steve Corino, and Jimmy Jacobs: I'm not listing these three separate because their work as the anti-ROH stable has been outstanding. They can all wrestle, plus each brings a unique role. Steen may look like a garbage man but he wrestles like Flair. Corino is an old vet that knows all the tricks plus cuts a mean promo. Jacobs is a fantastic pest in that he can wrestle, bump, and he can get on people's nerves with his antics. I would keep them as a stable.

Tag Teams

• Airboom: Before Evan Bourne got his 2nd strike, and got into a car accident, this was a really promising tag team. They could do a lot in the ring together. Their promo skills leave something to be desired, but as singles wrestlers they both can help build a roster. As a tag team they are very marketable.
• The Briscoe Brothers: Unique look, check. Great personalities, check. Crazy loose cannons, Damn Right! I love everything about this tag team. Nobody looks like they do. The Youtube videos are hilarious. Plus they are willing to do anything in and out of the ring including putting their bodies on the line. Every promotion should have a team this dedicated to their performance.
• Daniels & Kazarian: Both men can be good singles wrestlers, but together they have a great fluidity. They can interact with the high flyers like Airboom, but also get down & dirty with physical teams like the Briscoes. Another valuable team that strengthens the whole roster. Plus Christopher Daniels is a good mic worker, who constantly freshens up his character.

Women

• Amazing Kong (Kharma): How the WWE ever let her get away I will not know. No woman looks like her and no woman can wrestle like her. There might not be a lot of male wrestlers that can do what she does. Hell all you need is Kong to have a strong women's division. I might take her with my 3rd pick because of the draw factor for such a unique personality.
• Velvet Sky & Angelina Love: As a duo these two are great. They play the perfect stuck up bitches. Add in that they both can wrestle, and it's just sprinkles on my cupcake. My three ladies are all unsigned talents, and together they might be the best female roster in wrestling. That's how far back the big three are on women's wrestling.
• Sara Del Rey: The best in ring women's wrestler going. She doesn't look like a playboy bunny, which is probably why she isn't on your television. I heard she signed with the WWE to head up their development. She should be their champion. She's that damn good.

Unsigned

• Krimson: He's an old friend of mine. He has a great look, plus TNA stole his gimmick & his name for two of their wrestlers. Great mic skills with ten years of experience. I like having wrestlers on my roster that I can trust. He'll be that kind of worker on this all star roster. The gimmick stands out and it is something you can use in the marketing department on all promotions. Plus his promos are kinda creepy, which helps him stand out even more. He's also buddies with Kevin Nash, and this roster was inspired by Big Sexy.

That's my twenty person fantasy wrestling roster. I think I could do some cool things with these talents that hasn't been seen on television. Yesterday I said it takes breaking new ground to draw money, and that is what this roster could do. In ring this would be the best thing going today. With some time, character development, and some risk taking this roster of talents could be bigger than WWF, WCW, or ECW at the height of their popularity.

If you have a roster of your choosing please leave it in the comments section. Would love to see what other people come up with.

Ring of Honor: Hard Hits & A Few Misses

Yesterday I decided it was worth the 12 dollars with my ringside membership to watch Ring of Honor’s latest iPPV offering, “Best in the World 2012: Hostage Crisis”. An iPPV with a title as long as “Police Academy 4: Citizens on Patrol”, and equally as enjoyable. Who doesn’t love a film with Bobcat, Bubba Smith, and The Guttenburg? The same people who don’t like wrestling shows involving teeth missing, broken tables, and girls in tight outfits. Luckily for me I am a fan of all these things, especially the Guttenburg.

Like Police Academy movies, Ring of Honor had its flaws on Sunday, but it was overshadowed by a slew of successes. I mean who thought it was a good idea to give Bobcat a gun? Probably the same person who came up with idea for the Guardians of Truth, including having them open the show.  Then again who cares about that when Adam Cole is stealing the show!

The iPPV problems Ring of Honor had during Border Wars seem to be a thing of the past. The feed for this show was crystal clear, and had minimal glitches that are not uncommon with normal cable HD. After a few minutes I had forgotten I was watching an iPPV. It was that good of a picture.

ROH kicked things off with the Briscoe Brothers against Truth Martini’s new mystery tag team, The Guardians of Truth. The Guardians are former WWE tag team champions the Headbangers in all black including full masks that make them look like generic versions of the Villanos. I’ve seen the Briscoes wrestle for almost a decade, and this might have been the worst match in their RoH careers. It could have been the loose and sagging ring ropes that threw them off, but I would give more credit to the Guardians.

The former Headbangers seemed to be having a bad day at the office. Their timing was off, and it looked a lot like when old aging stars work young guys at an indie show. A perfect example of this was at the finish when one stood at ring side watching the other about to get demolished by the Briscoe finisher, and did the “it takes me 20 seconds to slide under these ropes & help you” thing. These two are supposed to be athletic killing machines that can’t even slide under a rope. It might just be me, but this match wasn’t my cup of tea.

When I’ve booked shows in the past I have always had one important rule. The main event is the most important match, the opener is the second. The opener sets the tone for the night. It is the pace car that every other match is going to be judged on. This match told me that tonight was going to be sloppy. Luckily that turned out to be wrong, but it did take until Adam Cole got his teeth knocked out two matches later for my spirits to change. This put a damper on a good Homicide & Eddie Edwards contest between the two matches.

Homicide & Eddie Edwards had a good back and forth match. The announcers focused on Eddie’s injured arm, and a part of me wished Homicide did too. The thing is that wouldn’t have been in character for Homicide. He did some stuff with Eddie’s arm, but I wouldn’t call it an all-out assault on his arm.

Homicide has developed this amazing brawler persona, and that means he shouldn’t be taking apart his opponents injured area. He should be tossing everything including the kitchen sink at them, which is exactly what happened to Eddie Edwards. In the end it was too much as Homicide hit the gringo killer, a neck/shoulder based finisher, for the win. Picking up a “W” against Edwards can only mean Homicide has big things in his future, possibly a World title shot.

Holy Shit is all I can say about Adam Cole. There are matches or moments you can point to that make a wrestler in the eyes of the fans. It happened for Eddie Edwards when he wrestled with a broken elbow, and it happened last night for Adam Cole when he had his two teeth knocked out.

The concept of the match between Cole and Kyle O’Reilly was idiotic. The Hybrid styles concept should just be put in a shredder and forgotten quickly. The whole thing stinks of the Bound for Glory series in TNA, which is the stupidest thing in pro wrestling today. There are all these rules and regulations that can lead to fouls, and then on top of that there are different types of fouls. Plus there is a standing ten count, and probably a five minute penalty for roughing. I don’t know, but it wouldn’t have surprised me with all the ins and outs of this match. Anytime you actually need something longer than the Ten Commandments to describe the regulations of your wrestling match then it is overbooked. Just follow some advice from my grandma, Keep It Simple Shithead. My grandma had a dirty pirate mouth.

The match itself was off the charts good. The two traded blows with such violence that at one point a kick knocked out Cole’s teeth. Credit goes to the RoH camera crew for the close up of the teeth on the mat. Both had an amazing showing but it was Cole, who embraced the waterfall of blood spewing from his mouth, that put his stamp on the match. In the end Cole won with a figure four leglock, but that doesn’t matter as he skyrocketed himself into something bigger in RoH. I’m talking Tommy Dreamer taking a caning in ECW bigger.

Fit Finley & Michael Elgin followed with a good technical match. It started out slow, but had to after what had just happened. Fit Finley is one of the best vets on the Indie scene, and he looked to be moving better than both members of the Guardians of Truth combined. The two turned it up in the second half of the match as Elgin picked up the win with his impressive power bomb combo. Elgin is beginning to start his face turn as a feud between he & Roderick Strong has begun to brew.

Ring of Honor had a logic slip up during the match as Fit Finley used a Tombstone pile driver on Elgin for a two count. The main event was built around pile drivers being illegal. Something that was later rectified by the announcers during the main event when they said the ref was fined for not disqualifying Finley. It isn’t major, but little brain farts like this can mar a promotion if they are kept unchecked. Especially when one of the major angles is based around a move being banned, it doesn’t sell the idea well if other wrestlers are doing the banned move.

After intermission Mike Bennett with Bob Evans and Maria came to the ring. If it wasn’t for Maria Kanellis then I don’t think I would ever get excited for a Mike Bennett segment. In fact if from now on the camera just focused on Maria, it would greatly improve the segment all together. Mike Bennett continues to follow the “Being a Heel for Dummies” handbook.

Mike Mondo comes out. He drops a lot of F-bombs. He talks about beating Bennett and after he’ll do the humpty dance with Maria. Now if only that was a real stipulation. The two fight. It kicks off a new feud for ROH TV. It was good for what it was. Plus it got Maria in front of the camera in the best daisy dukes outside of Hazard County.

The television title three way dance was a good change of pace as it really ratcheted up the speed on the card. All three men were great in their roles, but Roderick Strong is heads and shoulders above most in the ring. His dropkick is a thing of beauty. Mia Yim doing a super kick was a cool moment that I hope gets included in more matches.

The end was all circus to further the story line between Ciampa, the embassy, & the house of truth. Then the quick finish between Strong & Lethal caught almost everybody by surprise, which wasn’t a bad thing. It made sense with all the chaos going on. Strong’s finisher is something everyone should see. When it is done right it might be more impressive than the Canadian Destroyer.

The World’s Greatest Tag Team and the All Night Express had a good tag match. The referee played up the WGTT too much as he would warn Haas about being in the ring, but never warned the ANX about it. That and he told Haas he wasn’t the legal man because he never tagged but turned around & counted a school boy when Haas was rolled up seconds later. Stick to your logic, and don’t count the guy you said wasn’t legal.

In the end the ANX won the titles. The place went nuts. It’s good for them, but the attack after looks like things are far from over. It stinks that they couldn’t celebrate more to get over the title change.

The main event was off the charts good. Kevin Steen is probably the best character in the whole company. He has charisma, a unique look, and can wrestle his ass off in any style. Davey Richards is growing into more than just the MMA guy. These two killed each other in a brutal match that featured tables, ladders, chairs, spikes, and some of the nastiest falls I’ve seen in years. This wasn’t a technical match, it was a brawl.

For those that enjoy the old ECW style then this is a match you’ll want to hunt down. It had tons of unique spots including a great moment where Jim Cornette gets manhandled by Steve Corino. Jimmy Jacobs as the lackey of Steen is a great tool for the champ. The two work really well together. I don’t expect Steen to drop the belt anytime soon as he is easily the biggest draw for fans.

His post-match verbal assault on the crowd proved that smart wrestling fans are idiots. He basically opened their mouths and shit down their throats as they cheered every moment of it. Smart wrestling fan really is an oxymoron. His anti-New York rant has me believing that Homicide could be next in line to end the reign of terror known as Kevin Steen, with a possible blow off match at Final Battle in December back in New York City. I don’t know for sure, but the booker in me sees the biggest dollar signs in that.

Overall Ring of Honor delivered on the best “pay per view” of the month. It was easily better than WWE’s No Way Out, and edged out TNA’s slammiversary. If you have a couple dollars, and four hours, then I highly recommend getting the replay. Either that or go watch Police Academy 4 on Netflix because Maria’s daisy dukes might be as good as Lt. Callahan’s white t-shirt.