Wednesday, August 15, 2012

String Pullers: The Evolution of the Creative Process in Professional Wrestling (Part 1)

This is the first of three parts for my Senior Thesis on the creative process in professional wrestling that I wrote a year ago before I graduated from the University of Saint Francis. It takes a look at the changing environment in pro wrestling over the last few decades. I have provided my work cited page in an earlier post. Enjoy!


String Pullers:
The Evolution of the Creative Process in Professional Wrestling

            The landscape of professional wrestling is constantly changing. Each year professional wrestling continues to evolve with the story lines, and characters, that make up wrestling's expansive history. This history of wrestling has become connected to human history, as until only a few years ago professional wrestling existed under the veil of legitimate sport. While the wrestlers are world class athletes; the knowledge by an audience, kept completely in the dark, about predetermined out comes would have changed the original belief about wrestling as a legitimate sporting contest.  Professional wrestler Jimmy Jacobs sees the genuine connection between reality and wrestling because “professional wrestling has always been a fun house mirror of sorts to the world and culture” (Jacobs). This ability of wrestling to take an exaggerated look at reality has always been protected by the veil around professional wrestling, that in some way wrestling was reality, because it was seen as a legitimate sporting contest. When this veil that protected wrestling's reality was removed it created a new wrinkle in the evolution of professional wrestling as the role of creative writer became an option not just for those in the protected circles of professional wrestling, but for professional writers from other mediums such as television, theater, and cinema.

            The removal of the professional wrestling veil created a rift between the traditional style of a pro wrestling match maker, also known as a “booker” (Oliver), and the modernized creative skill found in a college educated English major. This rift can be seen today in the ratings of World Wrestling Entertainment's flag ship show Raw is War, that has seen television ratings cut in half since the boom period at the turn of the century when the veil of professional wrestling was being removed (Wrestling Information Archives). With this rift I believe that professional wrestling is preparing for the next evolution in the creative process as the future role of a writer will become a hybrid of a traditional wrestling booker's knowledge of the sport and history fused with a college educated creative writer's trained skill and natural ability to produce highly developed ideas in story lines for various creative mediums.

The Pre-Show: A History of Wrestling's Creative Process


            Only a few decades ago the veil of professional wrestling was firmly intact as fans gathered from far and wide to cheer their heroes, and jeer their villains. Roland Barthe's essay on professional wrestling, entitled The World of Wrestling, says that this connection between the crowds and the wrestlers is because “wrestling partakes of the nature of the great solar spectacles, Greek drama and bullfights: in both, a light without shadow generates an emotion without reserve” (Barthes 15). This ability to generate an emotion without reserve is the foundation for the creative process in professional wrestling. Since the day the first bell rang, until the somber day when the last bell sounds, this ideal will be the heart of the creative process in professional wrestling. This ability originally gained its strength in the veil of professional wrestling as the secrets of how the magic was made were kept on a very strict need to know basis. Legendary professional wrestling manager, and seasoned booker, Jim Cornette remembers that when he began in the wrestling business that he “didn't know there was a booker until a week before he went on television” (Oliver). Since the knowledge of wrestling being a full contact theatrical performance was so tightly guarded the history of the sport became a tool that bookers used.

            The role of history in professional wrestling came from wrestling's general public belief that professional wrestling was a legitimate sporting contest. Since the nature of the business was protected the matches, and actions of the wrestlers, became recorded by fans and the media much in the same way professional sports like football or baseball are kept. Bookers could build feuds on history between wrestlers, or even their families from generations ago, because in the eyes of the fans professional wrestling had a legitimate sports history. This type of emotion is comparable to the connection a rivalry has in sports. When a professional wrestling booker used history to generate emotions from fans it was no different than when teams like the New York Yankees got their fan base riled up by showing negative Boston Red Sox highlights from decades ago. While none of the players on either team are the same, the history of the teams creates the energy used to fuel the hatred one team has for the other, as the only constant is the jersey that the players wear.

            Gabe Sapolsky, a booker during the current rift in the creative process, says, “I feel it can only hurt to not have a basic understanding of what works in wrestling. You still need to have the fundamentals of storytelling in wrestling” (Sapolsky). The most basic of fundamentals that all creative writers in professional wrestling have is wrestling's storied history. Sapolsky broke into the wrestling industry with one of the wrestling promotions that helped remove the veil from professional wrestling: Extreme Championship Wrestling.

            When it comes to professional wrestling history the letters E-C-W carry a lot of weight as a wrestling promotion that had left a mark on the wrestling time line. A decade after the demise of ECW fans still chant the name of the promotion, and others like World Wrestling Entertainment have tried to restart the promotion because of these loyal fans (The Rise and Fall of ECW). These actions by fans and wrestling promoters are a testament to the strength of the role history plays in the creative process in professional wrestling, as a defunct promotion can carry a fresh connection with a business and an audience over a decade later. This role in professional wrestling history also played a role in the current state of creative in wrestling as ECW literally removed the curtain that separated the fans and the wrestlers.

            During a segment featuring two wrestlers, Tommy Dreamer and The Sandman, one wrestler injures the other wrestler with a lit cigarette and strikes him in the eye with a cane. This incident led to the cameras for ECW going backstage to see both good guy and bad guy wrestlers co-mingling as Tommy Dreamer pleaded his case that he didn't mean to hurt The Sandman (Rise and Fall). This segment was part of ECW's counter culture cutting edge style. There was no true motive in taking away wrestling's greatest tool. The rumors and theories behind removing the veil of professional wrestling are plentiful. ECW, and other companies, were trying to deliver new and fresh ideas to an audience of fans that, mostly thanks to the internet, had started to get wise to the reality of the business. The breaking of the greatest taboo in professional wrestling became the only way to stay ahead of the fans, if only for a short time.

            This was just one example of how the veil of professional wrestling was torn off from the nineties into the turn of the century. At this moment fans were being allowed to see that the men, who in the ring hated each other enough to make them bleed, were friends behind the scenes. Actions like this had destroyed the illusion that professional wrestling was still a legitimate sporting contest. As seen in the ratings for WWE's Raw is War during the time period, this move to reveal the secrets behind professional wrestling generated instant attention as professional wrestler Jimmy Jacobs saw during the time.

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